A wealth of content to support you and your team, including best practices to maximize your marketing campaigns.

Traditional Media 3 Key Ways to Stretch Your TV and Radio Dollars

3 Key Ways to Stretch Your TV and Radio Dollars

Marketing budgets change from project to project, but one thing that the right media buying agency can control is how far that dollar can be stretched throughout a campaign. Alongside a cash TV and/or radio media buy, there are a few added elements that should never be left out of negotiations. Trade, promotion, and bonus…

Read more
Digital Marketing Marketing and Advertising on Facebook

8 Best Practices for Marketing and Advertising on Facebook

Marketing and Advertising on Facebook works! The platform is a budget-friendly, smart way to reach qualified customers, and it should be a key platform included in your digital marketing strategy. Here are the eight essential best practices you should be focused on when creating your Facebook advertising campaign. 1. Ads vs. Boosts: There is a…

Read more